Freelance Writer - Leslie J. Thompson » Writing Samples

Food & Travel Articles

Leslie — Mon, 17 Mar 2008 23:38:03 +0000

Here are a few brief food and travel-related articles I’ve written. (Some are under my maiden name, Leslie Rosenberg.) I did a really snazzy piece on Montreal a few years back, but it ran in a newspaper, and I can’t figure out how to scan the sucker down to a readable size. Hopefully, these tasty tidbits will still whet your appetite.

If you have any questions or would like to get a quote on a project, please email me at leslie@lesliejthompson.com.

Review of Mary’s Fish Camp, NYC
Review of Spread restaurant, NYC
ATOMIC Magazine: Venus Lounge (Las Vegas) & Kent Motel (Miami)
Review of Nana restaurant, Dallas

Note: You will need Acrobat Reader to view the PDF files:

General Interest

Leslie — Mon, 17 Mar 2008 23:35:52 +0000

Although I consider myself a generalist, as far as my freelance writing goes, I have actually written relatively few articles intended for a general audience. Usually, I write articles for trade publications, or create marketing copy or Web content related to a specific industry.

Still, I very much enjoy writing general interest pieces, a few samples of which I have posted below. (Leslie Rosenberg is my maiden name.) To get a quote on a project, please email me at leslie@lesliejthompson.com.

24-Hour Party People (ATOMIC Magazine)
Social Circles Dating Service (Manhattan Resident)
Profile of Dick Clark (ATOMIC Magazine)

Note: You will need Acrobat Reader to view the PDF files:

Medical Writing

Leslie — Mon, 17 Mar 2008 23:34:47 +0000

A good journalist must be adept at gathering information and weaving it into a coherent story. It also helps to be a quick learner. If you’ve got those qualities nailed, then it doesn’t matter whether you’re writing about widget manufacturing, profiling a celebrity dog groomer, or recounting the history of space exploration. Medical writing is no different — it’s all about asking questions, and communicating information in a way that makes sense to the reader.

I’m not a brain surgeon, but I’ve interviewed several. I have also spoken with cancer patients, and shared their experience and insights for the benefit of others struggling with the disease. I hope you enjoy these samples of my medical writing. (Some articles are under my maiden name, Leslie Rosenberg.)

To request a quote on a project, please email me at leslie@lesliejthompson.com.

Medical articles

American Heart Association – Cooking Up Omega 3s

CURE Magazine – Overcoming Depression

Neurology Reviews – The Oldest Alzheimer’s Patients

Neurology Reviews – Seizure-Related Brain Damage

Note: You will need Acrobat Reader to view the PDF files of these articles:

Financial Writing

Leslie — Mon, 17 Mar 2008 23:33:47 +0000

I have been writing for the financial services industry for more than 15 years, both as a marketing writer and a journalist. I am currently a regular contributor to Horsesmouth.com and AdvisorMax.com, two of the top online resource centers for financial services professionals. As a journalist, I have also written about the world of financial services for Registered Rep, TICKER, and Multexinvestor.com (now Reuters), among other media outlets.

A few of my recent (and less recent) financial articles are posted below. (Some are under my maiden name, Leslie Rosenberg.)

To request a project quote, please email me at leslie@lesliejthompson.com.

Financial Articles

Horsesmouth.com – Coaching Insights from an Award-Winning Manager
Horsesmouth.com – Secrets to a Successful Support Staff
Horsesmouth.com – 10 Time-Saving Strategies for Branch Managers
AdvisorMax.com – Serving the Middle Market
AdvisorMax.com – Hiring the Perfect Advisor to Complement Your Staff
AdvisorMax.com – 5 Best Practices to Increase Client Referrals
Registered Rep – Remember My Values, Not Just My Wealth
MultexInvestor.com – The Big Squeeze

Note: You will need Acrobat Reader to view the PDF files:

Education Articles

Leslie — Mon, 17 Mar 2008 23:32:02 +0000

Here are a few articles I have written related to current trends in education–specifically, reading and math. You can find additional samples of my education writing in the Marketing Collateral section.

To get a quote on a project, please email me at leslie@lesliejthompson.com.

Education articles

Repairing a Broken Foundation: Solutions to Help Middle School Students Who Struggle with Math

An Agent of Change: How Getting Teacher Buy-In Can Improve Results for Reading Intervention

One Man’s Simple Plan to Change the World (Profile of Dr. Roland Goode, Creator of DIBELS)

Educational Reforms in Philadelphia

Note: You will need Acrobat Reader to view the PDF files:

Web Content

Leslie — Mon, 17 Mar 2008 23:26:20 +0000

Writing for the Web is an art. I say this in all humility, because it’s an art I have had to learn over the years.

Thing is, people don’t like to read on the Internet. Not for any length of time, at least. They like short sentences. Bullet points. The written equivalent of soundbites.

Of course, that’s for copywriting. If you’re writing an article or short story or poem that just happens to be posted online, that’s a different matter. Anyhoo… The following samples reflect a few of the Web projects I have done. To get a quote on a project, please email me at leslie@lesliejthompson.com.

Web content

Petfoodcentral.com (Landing Page)
RetroRadar (All site copy)
GlobalwebHQ (All site copy)
The Art of the Weekend Getaway (Article for LeanCuisine.com)
Relaxing Off-Season Travel (Article for LeanCuisine.com)
Execu-Search.com (Writing/editing for portions of site)
Execu-Search eNewsletter

Note: You will need Acrobat Reader to view the PDF files:

Press Releases

Leslie — Mon, 17 Mar 2008 23:24:18 +0000

Press releases are fun to write, because they’re like articles, except you can be shamelessly self-promotional. Here are a few samples of press releases I have written for freelance clients.

To request a quote for your project, please email me at leslie@lesliejthompson.com.

Press releases
Virtual Housecalls
Beatles guitar
Hollywood memorabilia
Swann Galleries

Note: You will need Acrobat Reader to view the PDF files:

Marketing Collateral

Leslie — Fri, 14 Mar 2008 22:08:46 +0000

I have been a marketing copywriter about as long as I’ve been a journalist. But, unlike journalism, which tells a linear story, copywriting challenges you to create a desire within the reader to take action in some way — ideally to buy your product or use your service.

In my corporate jobs and as a freelance writer, I have created media kits, marketing brochures, direct mail campaigns, catalog copy, sell sheets, folders and more. I have done copywriting for education companies, CPAs, magazines, cable networks, financial services firms and IT specialists.

Here are a few samples of projects for freelance clients. If you’d care to see more, I am happy to send samples of specific types of copywriting (e.g., brochures, catalog copy or print advertisements) via mail or email at your request.

To request a quote on your project, please email me at leslie@lesliejthompson.com.

Marketing Collateral

Botsford Financial – Quarterly Client Newsletter
Empact Solutions – Sell Sheet for EyeQ
Live Auctioneers – Sell Sheet
Live Auctioneers – Media kit
Print ad for VmathLive math program
ATOMIC Magazine – Media kit

Note: You will need Acrobat Reader to view the PDF files: