http://www.lesliejthompson.com Seasoned Writer and Editor with a background in Journalism, Marketing Communications and Ghostwriting Thu, 12 Jun 2008 20:53:51 +0000 http://backend.userland.com/rss092 en Recently, I received an inquiry from a company in Dallas about writing a marketing brochure to illustrate how the firm's services can benefit Human Resources professionals. I called the company president to discuss the project, and he in turn offered to email me PDFs of the firm's existing marketing collateral as ... http://www.lesliejthompson.com/blog/the-dangers-of-diy-marketing/ It is one of life’s great ironies that God paired me – a meticulous grammarian – with my husband, whose spelling is, shall we say, creative. A talented singer and musician, my spouse is an auditory thinker. He is a gifted writer and types at lightning speed, but often, he instinctually ... http://www.lesliejthompson.com/blog/for-the-love-of-punctuation/ I just came from one of the best meetings with a prospective client that I've ever had. It wasn't that the project was spectacular (although it is), or that I felt confident about winning the business (which I do). What left me inspired on my drive home was how prepared the ... http://www.lesliejthompson.com/blog/tips-for-working-with-a-freelance-writer/ I am thrilled to announce the grand unveiling of the first YouTube video for my husband's band, Big-T and the Bada-Bings! Mix yourself a martini, kick up your feet, and enjoy two minutes of the swinginest sounds you've heard since Big Bad Voodoo Daddy played the Superbowl! http://www.lesliejthompson.com/blog/this-video-will-knock-your-socks-off/ I have been working on a variety of freelance projects this month, including a marketing brochure for KRMT, a large accounting firm in Miami; a proposal for a series of ghostwritten eNewsletters for a client here in Dallas; and my regular column for Horsesmouth.com. But, I am most excited about the recent updates to ... http://www.lesliejthompson.com/blog/smart-seo-strategies-for-your-website/ This is officially the first entry in my shiny new blog. Kind of like when I got my first diary from my grandmother on my eighth birthday. And, just like with my first diary, I don't have much to say right now. But, stay tuned! Exciting adventures and ponderous musings soon to ... http://www.lesliejthompson.com/blog/hooray-i-have-a-blog/ Here are a few brief food and travel-related articles I've written. (Some are under my maiden name, Leslie Rosenberg.) I did a really snazzy piece on Montreal a few years back, but it ran in a newspaper, and I can't figure out how to scan the sucker down to a ... http://www.lesliejthompson.com/writing-samples/food-travel-articles/food-travel-articles/ Although I consider myself a generalist, as far as my freelance writing goes, I have actually written relatively few articles intended for a general audience. Usually, I write articles for trade publications, or create marketing copy or Web content related to a specific industry. Still, I very much enjoy writing general interest pieces, ... http://www.lesliejthompson.com/writing-samples/general-interest-articles/general-interest/ A good journalist must be adept at gathering information and weaving it into a coherent story. It also helps to be a quick learner. If you've got those qualities nailed, then it doesn't matter whether you're writing about widget manufacturing, profiling a celebrity dog groomer, or recounting the history of space exploration. ... http://www.lesliejthompson.com/writing-samples/medical-articles/medical/ I have been writing for the financial services industry for more than 15 years, both as a marketing writer and a journalist. I am currently a regular contributor to Horsesmouth.com and AdvisorMax.com, two of the top online resource centers for financial services professionals. As a journalist, I have also written ... http://www.lesliejthompson.com/writing-samples/financial-articles/financial-technology/